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Beginner

AI for Entrepreneurs

Market. Sell. Follow Up. Automate.

Apply AI directly to how your business makes money: marketing, lead generation, prospecting, sales, follow-up, closing, booking, records and retention. Every module produces something you can use in a real business.

Duration
3 Levels · 45 Practical Modules · 3 Capstones
Schedule
TBA
Start date
5 September 2026
Status
Registration open
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Curriculum

Weekly breakdown

Session 1
B1: Claude as Your Business Intelligence Partner
  • ●Configure Claude around a real business using a Business Context File: products, customers, pricing, competitors, brand voice, sales process and policies.
  • ●You build: an AI Business Intelligence Workspace that reasons about your business instead of answering like a generic chatbot.
Session 2
B2: AI Marketing Strategy
  • ●Analyse target customers, pain points, buying motivations, competitors, positioning, offers and channels.
  • ●You build: a 30-day AI marketing campaign tied to a real commercial objective.
Session 3
B3: AI Content Production Engine
  • ●Turn one marketing idea into social posts, ad copy, video scripts, email and WhatsApp campaigns, product descriptions and sales content.
  • ●You build: a 30-day business content engine.
Session 4
B4: AI Visual & 3D Advertisement Creation
  • ●Create product adverts, branded visuals, 3D-style concepts, storyboards and short-form video concepts using Gemini and ChatGPT.
  • ●You build: a complete AI advertising campaign with 5 visuals and 3 video concepts.
Session 5
B5: AI Lead Generation
  • ●Define your Ideal Customer Profile and learn practical ways to find real potential customers across LinkedIn, Google, directories, social platforms and your own records.
  • ●You build: a 100-lead business database.
Session 6
B6: AI Lead Research & Qualification
  • ●Set qualification criteria such as industry, size, problem, buying capacity, urgency and product fit.
  • ●You build: an AI lead qualification framework that sorts prospects into hot, warm and cold.
Session 7
B7: AI Prospecting
  • ●Research a prospect properly before contacting them, then write personalised cold emails, LinkedIn and WhatsApp messages, follow-ups and meeting requests.
  • ●You build: an AI prospecting playbook.
Session 8
B8: AI Sales Assistant
  • ●Practise discovery, needs analysis, value communication, objection handling, negotiation and closing against simulated customer types.
  • ●You build: a personal AI sales coach.
Session 9
B9: AI Proposals, Quotations & Sales Documents
  • ●Convert customer requirements into professional proposals, quotations, scope documents, meeting summaries and client presentations.
  • ●You build: an AI sales documentation toolkit.
Session 10
B10: AI Closing System
  • ●Understand why qualified prospects never buy: objections, hesitation, price resistance, trust and competitor comparison.
  • ●You build: an AI closing playbook for different customer types.
Session 11
B11: AI Follow-Up Engine
  • ●Design structured follow-up sequences from day 0 through day 30 and beyond, with messages generated for each stage.
  • ●You build: a 30-day follow-up system that stops revenue leaking.
Session 12
B12: AI Booking & Customer Journey
  • ●Map the journey from interest to enquiry, qualification, booking, confirmation, payment, service and follow-up, and find where customers drop out.
  • ●You build: a customer booking workflow.
Session 13
B13: Build a Simple AI-Assisted Booking System
  • ●Use Lovable to build a working booking tool covering customer details, service selection, dates, status, payments, notes and confirmations.
  • ●You build: a working business booking application.
Session 14
B14: AI Business Records & Accounting Document Preparation
  • ●Capture sales, bookings, payments, invoices, receipts, expenses and revenue summaries, then use AI to analyse them. AI supports financial administration; it does not replace regulated accounting or tax advice.
  • ●You build: an AI-assisted business record system.
Session 15
B15: Beginner Capstone: Your AI Customer Acquisition Machine
  • ●Connect marketing, leads, qualification, prospecting, sales, follow-up, closing, booking and records into one working flow.
  • ●You walk away with: a functioning AI-supported customer acquisition workflow for a real business.
Important

Graduate title: AI-Powered Entrepreneur